Matomo is an open-source web analytics platform that gives full control over website data and user privacy. It is commonly used as a privacy-focused alternative to traditional analytics tools.
Metric | Value or Status |
Analytics Type | Website analytics |
Data Ownership | Full user control |
Privacy Compliance | GDPR friendly |
Deployment | Self hosted cloud |
Access Type | Web platform |
Tracks user behavior without invasive data collection or third-party data sharing.
All analytics data remains under your control, ideal for compliance-focused organizations.
Provides detailed insights into traffic, behavior, and conversions.
Available as both self-hosted and managed cloud solutions.